Facebook to crack down on ads that discourage vaccines

The social media giant, however, stopped short of banning anti-vax content.

The post added that while they already don’t allow ads featuring vaccine hoaxes, “Now, if an ad explicitly discourages someone from getting a vaccine, we’ll reject it.”

Moreover, the social media giant announced the launch of a new campaign to provide information about flu vaccines to users, and pledged to work with “global health partners on campaigns to increase immunization rates,” Jin and Leathern said.

PHOTO: The Facebook logo is displayed on a mobile phone in this picture illustration taken Dec. 2, 2019.

The Facebook logo is displayed on a mobile phone in this picture illustration taken Dec. 2, 2019.

Facebook’s policy, however, stops short of banning posts or other types of content on the platform that discourages vaccines. It also does not ban political ads that “advocate for or against legislation or government policies around vaccines — including a COVID-19 vaccine,” Jin and Leathern wrote.

“We’ll continue to require anyone running these ads to get authorized and include a ‘Paid for by’ label so people can see who is behind them,” the blog post stated.

Source Article